This has been one of the most hostile take over bids this year.
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EA and Take-Two both failed to reach common ground for the take over and as a result, the bid went hostile in March.
There was always a $2 billion USD tender, and that has stayed throughout the bid deadlines and renewals. This was seen as an undervaluation by Zelnick, big man of Take Two, and as a result no deal was made.
Jeff Brown told Gamasutra that “[EA have] been pretty consistent about this from the start,” but now the threshold has been passed they’re going to step away.
So we’ll know tomorrow what happens.
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Published: Aug 18, 2008 04:48 pm